The objective of this project is to facilitate greater visibility into the independent retail market. You will find the sales templates here as well as a button to add a document. This is where you will provide your communication and sales reporting quarterly.
This portal will be used to easily keep track of progress as we move forward with the introduction of the product and company to the network.
We hope you are having a good day so far. These are some of the people that have shown interest by clicking to receive a sample of the line through the eblast, however they did not enter their information in the lead form once they landed on the sell sheet. I am able to pull the emails associated with the accounts from my end. Please keep detailed communication notes while you are reaching out as they may not all be a good fit for your product line. As we discussed on our Product Education Call, we are going to need reporting from your end, which you can upload directly to your dashboard. Please note that the contacts were contacted through the retail association and are not familiar with our company Mr. Checkout.
Lawrence Brothers Grocery- boyd@lawrencebrothers.com– (806) 271-4372- 601 Burlington Ave Spur TX
Greer’s Ellisville Family Food- greers33@greers.com– 615 Hill St Ellisville MS
Loretto Foodland- donnie.miles@lorettosystem.org– (270) 865-2941 PO Box 97 Loretto KY
Fiddleheads Food Coop- Stephanie- grocery@fiddleheadsfood.coop– (860) 701-9123 13 Broad St ALEXANDRIA MN
Martins Markets Inc- jeffh@bfsal.com – (812) 752-2241 -130 W Mcclain Ave Scottsburg IN
Harvest Market- Sue, Dan & Erin- moneyroom10808@agne.com -(603) 569-8944 -36 Center St Wolfeboro NH
Lowe’s Market Place- royp@lowesmarket.com– (806) 765-0695 -4402 Locust Ave Lubbock TX
Quillins Quality Inc- Mike- mike.quillin@quillinsfoods.com– (608) 785-1424- La Crosse WI
Lees Super Market- manager@leesmarket.com– (508) 636-3348- PO Box 3329 Westport MA
Sickles Market- Diane- sickelsmarket@sicklesmarket.com– (732) 731-9563- Little Silver NJ
Good Food Store- Cheryl- cheryl@goodfoodstore.com– (406) 541-3663 -1600 S 3RD ST W Missoula MT
Net Cost Market-e.groysman@netcostmarket.com (267) 672-2514- 11701 Bustleton Ave Philadelphia PA
Murphy’s Market – lbi- lbi@murphysmarkets.com– (609) 492-5100- 9 S Bay Ave Beach Haven NJ
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please let me know if you have any trouble reaching them, Keep us updated on your progress.
We hope you’re doing well. Would you mind sending me the reports on the leads we sent over. As we discussed on our product education call, we require communication reporting every quarter at minimum. This helps us get a better understanding of how the conversations are going and if they are or are not a good fit for your product. Once we receive this information, we can then follow up on our end as to why it wasn’t a good fit and then regroup and find the retailers that may be a better market fit. This is also one of your roles and responsibilities listed your contract with us.
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please make sure to include if the retailer decided it was not the right fit so that we will be able to regroup and try to find the right retailers to make a better market fit.
I didn’t realize leads would be posted here, ive been checking my email hourly everyday wondering why only 3 people have emailed us. i have now emailed each listed on here and sending samples tomorrow to all 13! Have kept track of the other leads thusfar.
Hello Ben,
Thank you for reaching out and giving me this update. As we discussed on our product education call, we will be using this platform going forward for all future communication between your company and the Mr. Checkout team.
I look forward to seeing how your follow up progresses with the sample requests as well as the warm leads posted above. When you’re ready for me to review the progress you’ve made, you can simply add the report back to this page using the add document button located near the top of the page.
Thank you and have a great rest of your week.
Good afternoon, I have attached sales report sheet above however i wanted to express my concerns because we are fustrated to say the least. Most of the leads dont even drink coffee meaning the product has just been sitting there. Others i cant even contact, Loretto # doesnt work. Fiddleheads (Stephanie nobody knows who that is, plus they didnt even request samples. They told me they are not bringing any coffee in?? Why are they on list?
Not a sinlge one has emailed back. Very fustrated.. We were under the impression that MR. Checkout would be connecting us with buyers and selling our product.. This list just seems like random grocers that dont even seem interested in bringing coffee in. Very confused and wondering is that it? What else is there to do, we are hungry for more business.
Hello Ben,
Thank you for reaching out. I see from our blast that three retailers had filled out our sample request form that was delivered to you via email. The additional retailers that were posted to the dashboard had all received our blast, opened the email and clicked the option to receive a sample. They did not follow through with completing the sample request form. We then post them here for you to follow up and connect with to ensure no opportunities will be missed.
I do see you’ve been able to make some connections and have scheduled follow up with a few of these retailers. Although we’ve postponed further introductions until the start of Q1, we’ll be happy to move forward again at that time, once we see the results of your continued follow up with these retailers.
Thank you and have a wonderful rest of your day.
Hello,
Thank you for reaching out with these updates. I wanted to ask about Kelly from Harvest Moon Store, I see she loved the product but did not want to purchase. Did she clarify why?
I look forward to seeing the feedback you receive from your follow up after the cases have been delivered and in the meantime, I will ask our team to move forward with more introductions. This time our team will be getting on the phones to conduct a more targeted approach. Once they complete their calls, I will post the results here for you as I’ve done before. Please be sure to keep me updated and keep checking this page regularly for these results and any other communication from our team.
Thank you and I look forward to your reply.
Hello, the feedback i received from Kelly at Harvest was that they thought it would be too much of a risk bringing in new product atm and didn’t want to chance it not selling. Same goes to Lees Super Market. She really loved it and wanted to bring it in, but didn’t know if it would sell fine, which i why i brought up if they would put it on the shelf we would ship 10 bags to them at our expense for a no risk for them and see if it sells (In hopes of a return order). If it means us getting in the door and on the shelf im all for that.. I’m not sure if ya’ll recommend that strategy, i just know from what im hearing every buyer tells me how the coffee market is saturated/or not sure if they want to take the risk/or if they want to even bring in another coffee.. I believe our product will sell great once its on the shelf, just getting it in the door is challenging. Thank you for your response, we are genuinely trying!
Hello Ben,
Thank you for reaching out with these updates. I believe your strategy to send a no risk order will be beneficial and hope to see a positive outcome from those efforts.
Please be sure to keep me updated as you have and once our team has completed their continued introductions I will post the results here for you as done previously.
Hello,
We hope you are having a good week. We’ve been able to reach out with a few retailers who’ve expressed early interest in learning more about your product.
Please feel free to reach out to them by sending an email to introduce yourself and answer any questions they may have.
Brookshire Brothers-Scott Willis – https://www.brookshirebrothers.com/vendors -936-634-8155 -1201 Ellen Trout Drive, Lufkin, TX, 75901 -https://www.brookshirebrothers.com/about-us
Asked to send more information using the submission link provided: https://www.brookshirebrothers.com/vendors
Cardullo S Gourmet Shoppe- Rich- rich@cardullos.com– (617) 491-8888- 1650 PARK ST UNIT L Alameda CA
After speaking with Rich, he’s expressed interest in the line and is reviewing the provided sell sheet.
Oak Point Fresh Market- Scott-scottabrahams3@gmail.com -(225) 243-5309- PO Box 907 Watson LA-https://www.oakpointmarket.com/
After speaking with Scott, he’s expressed interest in reviving the line. We’ve emailed the sell sheet and he’s requested samples to review further.
Aspen Marketplace- Fransisco- fransiscodp@icloud.com– (201) 659-0399- 90 BILTMORE AVE Asheville NC -http://aspengourmetmarket.com/index.html
After speaking with Fransisco, he’s expressed interest in reviewing the line further and asked for an email and samples. We’ve emailed the sell sheet.
Sherrys The Healthy Gourmet – Mari- mari@sherrysmarket.com– (631) 661-5552- 89 Deer Park AveBabylon NY-sherrysmarket.com
Asked to send more information via the supplier form using the link below:
https://docs.google.com/forms/d/e/1FAIpQLSdGbnIH_dk7eD7vAjbIUNrZhYaMBnwTrZs_CDBFa74sOmHv_Q/viewform (found on the website as well)
Please keep us updated on how your outreach is going. We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/. You can upload this reporting directly to the dashboard for review.
Thank you and have a great day.
Thank you for the leads. Question on address for sample shipments. Should i wait till i confirm with lead to get address or for the ones that say requested samples, go ahead and send samples to the address listed with Company?
Best, Ben | Lion’s Head Owner
Hello Ben,
Thank you for reaching out with this confirmation and question. We believe it’s beneficial to get in contact with the retailers before sending samples. If they’ve requested samples during our calls, we will include that request and in those cases, I think it would be ok to send them without speaking to them.
In either case, you should follow up on the samples as you did previously and keep us updated on how those conversations progress.
Hello Ben,
We’ve received an email from one of our retailers who have received your samples and they would like a bit more information on pricing. I’ve added the contact information and Scott’s message below for your conveninece:
Hey Matt,
I received the coffee today. It smells amazing and we can’t wait to try it. Can you send me some info on costs of your product line.
Thank you,
Scott Abrahams
scottabrahams3@gmail.com
225-907-0766
Hello Ben,
Thank you for reaching out with these updates. I am happy to hear about your first sale and look forward to seeing how the rest of your conversations progress.
I would suggest reaching out by phone going forward to ensure no opportunities will be missed and if after a few more attempts you’re still unable to speak with them, we’ll discuss moving forward with more outreach.
Update 03/15/23 : No progress/sale has been made. Have emailed multiple times those without phone numbers such as Brookshire Brothers and Sherrys. No reply. Aspen Marketplace and Cardullos not interested. Followed up with Oak Point and they still have coffee on shelf so no 2nd order yet. Besides that nothing is happening with these potential vendors.
We have new packaging so when you do new outreach we need to update photos.
Hello Benjamin,
I will happily add the new images to the sell sheet and will send the sell sheet to you once these edits are completed. In regards to the outreach details, could you please upload the reporting with the details on this matter and we’ll be happy to move forward with more outreach.
Thank you and I look forward to seeing these updates.
Hello,
I’ve replaced the images with the new bag images and you can review these changes using the link below.
Sell sheet: https://naturalgrocers.org/featured-item/lions-head-coffee/
Hello,
Thank you for sharing the updates regarding your follow up. I am happy to have our team move forward with more outreach and as I’ve added the new packaging to our sell sheet, I’d like for you to review and approve before we actively use the page to introduce the line.
Sell sheet: https://naturalgrocers.org/featured-item/lions-head-coffee/
Thank you again and I look forward to your reply.
Approved.
Hello,
Thank you for this approval. I will ask our team to move forward with continued introductions and once completed, I will post the results here for you.
Please continue to keep monitoring this page for the results of our outreach and let me know if you have any questions or suggestions regarding the focus of our calls.
Hello Mr. Checkout. It’s been nearly an entire month since I received a message from you regarding doing more outreach. Quite frankly, we feel like we have received the short end of the stick. 2500$ and dozens of samples later for a total of ONE sale of a mere 120$, which doesn’t even cover how many samples we sent out. Nearly every lead has been someone just taking samples with nothing to follow, leads of businesses that aren’t in business or aren’t even interested in samples yet they got on the lead page. I am deeply disappointed in Mr. Checkout and their ability to sell. We have an incredible product and if it only got into the hands of the right buyers it would sell. As of today, I would highly discourage anyone from using your platform as it has been a poor and discouraging journey with you.
We request a Termination of our Contract between Lion’s Head Coffee and Mr. Checkout. Effective immediately.
– Ben Magee | President of Lion’s Head Coffee
Hello Ben,
Thank you for reaching out and I am sorry to hear of the disappointment in our program. I understand the expectation to receive new leads as soon as they’re requested however our program does operate on a first come first serve basis and our team works on their tasks in the order they are received. That being said, when conducting our outreach to retailers sometimes it takes 3-5 calls before we can get them on the phone which can prolong the process further.
It sounds like there has been a major misconception about our timeline. This process is not fast paced, that is why we have a 2-year (minimum) agreement. It takes time to build relationships with our guys, hence it has taken us 30 years to create, keep, and manage our relationships. Perhaps this is not the business model that you may have envisioned.
I have confirmed our team is diligently working on their outreach for the line however if you’d prefer to terminate our agreement prematurely, I will have them stop their outreach and notate our files to reflect this notice. Please confirm in reply to this message and let me know if you have any questions on this.
I appreciate your fast reply. I also appreciate you letting us know your team is diligently working on their outreach and for that, I would say to continue their work. I understand now that outreach takes time as well as building trust with buyers and that we should be patient in this process.
Thank you for the clarification and greater understanding. Please continue.
Best,
Ben Magee | President at Lion’s Head Coffee
Hello Ben,
Thank you and I will continue forward with our outreach efforts as discussed.
Hello Ben,
Below are a few retailers our team have been able to connect with who’ve shown early interest in reviewing the line further. We’ve emailed our sell sheet to those who’ve requested an email and you can feel free to follow up and introduce yourself, offer to send samples and discuss further details.
H E Butt Grocery Co-(210) 938-8000- 646 S Flores St, San Antonio TX – https://supplier.heb.com/apply-v2/company-info- https://www.heb.com/
Asked to submit more information via the supplier weblink and they will be in touch if further action is needed.
Porter’s Corporate Office- John- john@myporters.com– (432) 523-9025- 200 NW Avenue K Andrews TX -https://www.myporters.net/contact-us
Asked to email John with more information so he can review the line further. We’ve emailed the sell sheet.
State Market- John- statemarketdelano@yahoo.com– (661) 725-0469- 1020 Cecil Ave Delano CA -https://statemarketdelano.com/
After speaking with John, he’s asked for an email to further review the line. We’ve emailed the sell sheet.
Molsberry Market Inc- joem@molsberrymarket.com– Joe- (707) 546-5041- 522 Larkfield Center Santa Rosa CA
After speaking
After speaking with Joe, he’s asked for an email to further review the line. We’ve emailed the sell sheet.
Wildberries Marketplace- vince@wildberries.com– Vince -(707) 822-0095 -747 13th St Arcata CA- https://wildberries.com/
After speaking with Phil, he’s asked for an email to be sent to Vince for him to further review the line. We’ve emailed the sell sheet.
Please keep me updated as you have and the sell through and feedback you receive will allow us to determine our next steps.
Porters email and State market email given above are not valid email addresses because it kicks it back stating not able to deliver to the recipient… HEB we have already submitted an application in the past and have sent in products so we are not going to submit another application until we hear from them about our first inquiry.
Hello Ben,
Thank you for sharing this feedback. I am asking our team to check on the emails you’ve mentioned are not deliverable as I’ve not received feedback that ours were undeliverable.
As for HEB, thank you for this information and I will notate our files to reflect your previous submission.
Thank you and I will reach back out once I hear back from our team.
Mr. Checkout. At this point in time I am requesting our contract to be terminated. I would like to be refunded something if not all the $2500 retainer. My reasoning and thoughts if you we’re curious as to why: 1. Coming to Mr. Checkout we were talked into working together as an understanding that Mr. Checkout would be helping us actually sell our product to the relationships they have built… However, we see now that it is simply a list of ” so called relations” that you dump in our laps for us to do 100% of the work… Which we are in the business to work but don’t charge us to simply dump random sites in our inbox then expect us to build a relationship, sell our product, and then give you %. 2. The “Leads”. Simply put, in every lead we have had from you after calling them they haven’t even heard of Mr. Checkout or us.. On top of that, I bet half the emails you have given us weren’t even legit emails. It seems to me like you are just grabbing random leads and hoping we land a deal with them. How is it a lead if you tell us “Hey, this store is interested in your coffee” Then we send them an email/call and the first thing they say is “We’re not interested in bringing coffee in”. That’s a total BS lead. Or how is it a lead giving us a link to fill out an application when that is just something you find on the web?
Closing remarks> I highly highly highly am disappointed in your service. Total fraud. I would like our money back. If not I for sure will be blasting everywhere possible about how you’re taking business’s money for this BS sales pitch…
Ben Magee | Lion’s Head Coffee – President
Hello Ben,
I am sorry to hear of your disatisfaction and disappointment and I will share this feedback with our team. In regards to the misunderstanding about our program, I’m unsure as to where the disconnect may be as we do our best to provide detailed information about the program and our company’s deliverables within our initial conversations, in our onboarding documents and within the agreement itself.
In regards to our team’s outreach and efforts, we are not a sales force and we can not make anyone pick up a line they are not interested in. When our team conducts outreach to the retailers within our network, we are picking up the phone and introducing the line as well as sharing with them the information provided on our sell sheet. This allows them to make the final decision and unfortunately, we’re unable to control their response when you do get connected.
Again, I am sorry to hear of your disatisfaction and I hope this clarifies the questions you had regarding our program. As for the refund request, unfortunately we’ll not be issuing a refund of the $2500 on boarding and set up fee. I realize that $2,500 for a national push is not pennies but it is a small cost for committing my team’s time and resources. We are not a sales force, we provide opportunities for new products through the independent channels and sometimes that takes a lot of relationship building and time.
I’m sorry that this is not the outcome that you envisioned, we try to make our deliverables clear in our agreement, through the dashboard and conversations early on. We wish you the best of luck in your future endeavors.
We hope you’re doing well. Would you mind sending me the reports on the leads we sent over. As we discussed on our product education call, we require communication reporting every quarter at minimum. This helps us get a better understanding of how the conversations are going and if they are or are not a good fit for your product. Once we receive this information, we can then follow up on our end as to why it wasn’t a good fit and then regroup and find the retailers that may be a better market fit. This is also one of your roles and responsibilities listed your contract with us.
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please make sure to include if the retailer decided it was not the right fit so that we will be able to regroup and try to find the right retailers to make a better market fit.
Just checking in to see how your outreach is going with the list of interested leads we sent. Can you please send me the details notes from your outreach? We require quarterly reporting at a minimum to keep our agreement active.
These conversations are crucial for our operation and allow us to get a better understanding of how the conversations are going.
The details required are dates of outreach, method of outreach (call,text,email) and details of the final outcome.
If you did send or plan to send samples, please be sure to include the dates the samples are sent and are delivered. Please also include the follow up details on how the retailers felt about the samples.
Having this information will help us determine who the best retailers are for your product and company.
Please let me know if you have any questions and I look forward to hearing from you.
After meeting with my team this morning we have come up with the following conclusion that without reporting and communication as stipulated in the agreement, the contract is considered terminated by your company. This is not the outcome that we wanted at the onset of this agreement and we do our best to convey this in our agreement, through this dashboard and conversations early on. We wish you the best of luck in your future endeavors.
