The objective of this project is to facilitate greater visibility into the independent retail market. You will find the sales templates here as well as a button to add a document. This is where you will provide your communication and sales reporting quarterly.
This portal will be used to easily keep track of progress as we move forward with the introduction of the product and company to the network.
We hope you are having a good day so far. These are some of the people that have shown interest by clicking to learn more about the line through the eblast, however they did not enter their information in the lead form once they landed on the sell sheet. I am able to pull the emails associated with the accounts from my end. Please keep detailed communication notes while you are reaching out as they may not all be a good fit for your product line. As we discussed on our Product Education Call, we are going to need reporting from your end, which you can upload directly to your dashboard. Please note that the contacts were contacted through the retail association and are not familiar with our company Mr. Checkout.
jeff@delallo.com
mstarr@plainfield-township.com
flenz@youngsmarket.com
brooklynbornminimarket1426@gmail.com
islandmarket@live.com
grocery@fiddleheadsfood.coop
marketingteam@ashlandfood.coop
info@netcostmarket.com
greers33@greers.com
manager@leesmarket.com
obullock@bullocks.com
maryellen@atkinsfarms.com
bmargolis@cooperbooth.com
jason.harding@superamart.com
marketingmanager@themerc.coop
tom.wiemer@spiegelhoffs.com
fran@delallo.com
cheryl@goodfoodstore.com
jeffh@bfsal.com
judd@portersthriftway.com
plannon@atkinsfarms.com
vmpurchasing@southern.edu
moneyroom10808@agne.com
jzagara@zmp1936.com
tjhoffner@delallo.com
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please let me know if you have any trouble reaching them, Keep us updated on your progress.
Emailed to account manager:
Hey Michelle, just emailed absolutely everyone on that list you posted in the dashboard & wrote everything in the Excel sheet.
Let me know when you need that from me. Hopefully there will be interest, I will update the excel sheet with changes.
Hello,
Thank you for this update. I look forward to seeing the feedback you receive and the updated reports as your outreach progresses. You can upload a report directly to this page using the add document button located near the top of the page.
Thank you again and have a great rest of your day.
We hope you’re doing well. Would you mind sending me the reports on the leads we sent over. As we discussed on our product education call, we require communication reporting every quarter at minimum. This helps us get a better understanding of how the conversations are going and if they are or are not a good fit for your product. Once we receive this information, we can then follow up on our end as to why it wasn’t a good fit and then regroup and find the retailers that may be a better market fit. This is also one of your roles and responsibilities listed your contract with us.
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please make sure to include if the retailer decided it was not the right fit so that we will be able to regroup and try to find the right retailers to make a better market fit.
Hello! I sent over the report to Michelle through email as I am not sure how to add the file on here
Thanks and looking forward to your response
Hello,
Thank you for the report. I see you’ve been able to reach out by email to the provided leads, however I would also suggest reaching out by phone as we’ve found email follow up to be underwhelming for sales. Remember you can find more contact information for these leads using the provided directory we discussed on our product education call. Here is the link to the directory for your convenience: https://independentgrocerassociation.com/directory/
I’ve added the report from your email to our dashboard and please continue to keep me updated as your outreach progresses.
Sounds good, I will begin reaching out to all of the listed stores through the phone. Maybe there will be a better feedback thereI will keep you posted!
Hey, so i reched out to everyone on this list and shared the Excel sheet to Michelle
Absolutely no traction or interest, most of them did not even answer their phone. Please see the Excel to see more in detail, thanks
Hello,
Thank you for reaching out. I see there are a few contacts noted as “don’t know how to find this” I wanted to make sure you’ve received the link to our directory as you’ll be able to find more contact information for all of these contacts using that directory.
For example, I copied the email for Jason.harding@superamart.com into the search bar and pulled up the information below:
Happy Chap Market- jason.harding@superamart.com– Jason Harding- (936) 336-3315- 2802 Highway 90 Liberty TX
Please let me know if you still have any contacts that you’re unable to find within our directory and once we see the continued follow up to those who you’ve not yet connected with, we’ll the move forward with more outreach.
Hey, thank you for clarifying. I reached out and most did not even answer, and the ones that did told me to call back later with little to no interest. From what I have been seeing, many of these kinds of stores do not like talking to/avoid speaking to brands directly. I see that they much rather work with a distributor (KeHe, UNFI, etc) and just buy from them. They almost sounded suprised/annoyed hearing from the owner of the brand.
Hello,
Thank you for reaching out. I’d like to review the details of your outreach so that I can review with the team and determine if any follow up on our end would be helpful or if we need to move forward with more outreach.
You can upload it directly to this page using the add document button.
Thank you and I look forward to reviewing the reporting.
Emailed to account manager:
Hey Michelle, would love to get on a call with you sometime next week to chat a bit more in detail about what we have been seeing so far and some ideas for the upcoming months
Please give me a couple of times, thanks!
Hello Shadi,
Thank you for reaching out. I’d be happy to jump on a call and have some availability this week, please use the provided link to schedule a time that works best for you: https://mrcheckout.net/follow-up-call-with-account-manager/
Thank you again and I look forward to speaking with you.
Hey, just wanted to send a message here to notify that i have sent Michelle the finalized sales report for the second round of contacts to her email. Not sure how to post it on here, so just sent it to her directly
Thanks & I am looking forward to your response
Hello Shadi,
Thank you for the uploaded report. I see that you’re off to a good start with these contacts and it looks like there could be a least one more attempt to try to get connected with those who have not yet answered to ensure no opportunities are missed. I’ve also sourced additional contact information for the few that were not found within our directory and have added them for you below:
Zagaras Marketplace- John- jzagara@zmp1936.com– (216) 321-7917- 1940 Lee Rd Cleveland Heights OH
Village Market- Ruth- vmpurchasing@southern.edu– (423) 236-2301- 5002 university dr Collegedale TN
Atkins Farms Market- plannon@atkinsfarms.com– Pauline- (413) 253-9528- 1151 West St Amherst MA- https://www.atkinsfarms.com/
Porter’s Corporate Office- Judd- judd@portersthriftway.com– (432) 523-9025- 200 NW Avenue K Andrews TX- https://www.myporters.net/contact-us
Harvest Market- Sue, Dan and Erin- moneyroom10808@agne.com– (603) 569-8944- 36 Center St Wolfeboro NH- https://www.myharvestmarket.com/
The only contact I was unable to find was tom.wiemer@spiegelhoffs.com.
Please keep me updated on how your outreach progresses and if you’re still unable to get in touch after your continued outreach, we’ll then move forward with the our phone outreach as discussed on our previous call.
sent another email to Michelle regarding the follow ups
No one has been showing interest, and most are saying they dont even buy directly from vendors they just work with big distributors
Hello Shadi,
Thank you for the updated report. I see there has been some progression with your outreach, however I would suggest reaching out once more to the below contacts as there could still be opportunity. Once we see the feedback from them, we can start moving forward with additional outreach.
obullock@bullocks.com– Store manager mentioned he would look over the product and it may be good to follow up to see if he has further interest and opportunity.
marketingmanager@themerc.coop– Have you received a response from the new contact, Steve? If not, I suggest reaching out once more to determine interest.
jeffh@bfsal.com– Have you been able to connect with Denise?
vmpurchasing@southern.edu– https://www.vmcollegedale.com/- This is not a college but a market. Please feel free to reach out to discuss interest and samples.
Thank you and I look forward to your follow up.
Just checking in to see how your outreach is going with the list of interested leads we sent. Can you please send me the details notes from your outreach? We require quarterly reporting at a minimum to keep our agreement active.
These conversations are crucial for our operation and allow us to get a better understanding of how the conversations are going.
The details required are dates of outreach, method of outreach (call,text,email) and details of the final outcome.
If you did send or plan to send samples, please be sure to include the dates the samples are sent and are delivered. Please also include the follow up details on how the retailers felt about the samples.
Having this information will help us determine who the best retailers are for your product and company.
Please let me know if you have any questions and I look forward to hearing from you.
After meeting with my team this morning we have come up with the following conclusion that without reporting and communication as stipulated in the agreement, the contract is considered terminated by your company. This is not the outcome that we wanted at the onset of this agreement and we do our best to convey this in our agreement, through this dashboard and conversations early on. We wish you the best of luck in your future endeavors.
