The objective of this project is to facilitate greater visibility into the independent retail market. You will find the sales templates here as well as a button to add a document. This is where you will provide your communication and sales reporting quarterly.
This portal will be used to easily keep track of progress as we move forward with the introduction of the product and company to the network.
Thanks for the update Michele!
Michelle,
I’m sorry….where are the leads posted?
Thanks,
C
We hope you are having a good day so far. These are some of the people that have shown interest by clicking to learn more about the line through the eblast, however they did not enter their information in the lead form once they landed on the sell sheet. I am able to pull the emails associated with the accounts from my end. Please keep detailed communication notes while you are reaching out as they may not all be a good fit for your product line. As we discussed on our Product Education Call, we are going to need reporting from your end, which you can upload directly to your dashboard. Please note that the contacts were contacted through the retail association and are not familiar with our company Mr. Checkout.
Grygla Cooperative Co- Randy- gryglacoop@gvtel.com– (218) 294-6232- 102 S Main Ave Grygla MN
Murphy’s Markets- John- hosthq@murphysmarkets.com– (609) 654-8422- 666 Stokes Rd Medford NJ
Greer’s Ellisville Family Food- greers33@greers.com– 615 Hill St Ellisville MS
Verdin- bverdin@verdin.com– (765) 622-0059- Anderson IN
Zagaras Marketplace- John- jzagara@zmp1936.com -(216) 321-7917- Cleveland Heights OH
Loretto Foodland- Donnie- donnie.miles@lorettosystem.org– (270) 865-2941- PO Box 97 Loretto KY
Fiddleheads Food Coop- Stephanie- grocery@fiddleheadsfood.coop– (860) 701-9123- 13 Broad St ALEXANDRIA MN
Martins Markets Inc- Jeff- jeffh@bfsal.com– (812) 752-2241- 130 W Mcclain Ave Scottsburg IN
Lowe’s Market Place- royp@lowesmarket.com– (806) 765-0695- 4402 Locust Ave Lubbock TX
Good Food Store- Cheryl- cheryl@goodfoodstore.com– (406) 541-3663- 1600 S 3RD ST W Missoula MT
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please let me know if you have any trouble reaching them, Keep us updated on your progress.
These are great leads…Thank you!
I will reach out and take notes..
Mia
Thanks.
So…will there be more from this Blast…or is this it?
Remind me when you’ll be sending another Blast out.
Thanks,
Carm
Hello Carm,
We conduct an initial introduction to our retailers and once we see the feedback from this initial leads, we will then start discussing more outreach. Please note, there could be additional interest coming through from this blast as more retailers open their email and respond. Please continue to check this page for those leads and any additional updates and communication from our team.
Thank you and have a great rest of your day.
Hi Michele,
Where can we find a list of emails for all Grocers and Co ops?
Should we send our email to them, if so?
Thanks!
Mia
Michelle,
Mia and I want to know how to get the list of email addresses for natural grocers. Didn’t you say that there are +/- 3,000 stores?
Also, would it make sense for us to send emails to this list the same time you are sending them.
I’m a bit uncertain as to how much outreach you are doing. I’m still not clear on your process.
We send out a number of emails to +/- 7,000 targeted wholesale buyers and we have gotten a lot of opens and clicks.
We’re surprised that we’ve only gotten 10 from a list of +/-3,000. We come as a referral from you so this should hold more weight…I think.?
Thanks,
Carm
Hello Carm,
As you remember from our product education call, we begin our introductions with a eblast and once we see the feedback you receive, we will then continue with further outreach. Our breathing directory consists of over 5,000 contacts and we’ve given you access to this directory. I’ve supplied the link and log in information via email and we did review this page during our call. Please let me know if you have any issues logging into this directory and here is the link for you convenience: https://naturalgrocers.org/directory/. You’re welcome to use this directory to your advantage if you would like and please remember to keep me updated on how your follow up continues with the provided leads as well as those you reach out to on your own.
In regards to our results thus far, we may continue to see interest come in from our blast as it’s common for our retailers to take a few days to open and respond to their emails. When we conduct our introductions, we are testing the market to see who responds and will use that information and the feedback you receive to determine our focus for our continued outreach.
Please let me know if you have any further questions and have a great rest of your day.
OK…thanks Michelle.
Hello,
I’ve received additional retailers who have clicked to learn more from our recent eblast and posted them below for you. Please add these contacts to your current outreach efforts and I look forward to seeing the feedback you receive.
Ashland Food Cooperative- Kelly- marketingteam@ashlandfood.coop– (541) 482-2237
Net Cost Market- Mykhylo Suprun- info@netcostmarket.com– (718) 368-0402
The Merc Co-op- Valerie- marketingmanager@themerc.coop– (785) 843-8544
Sickles Market- Diane- sickelsmarket@sicklesmarket.com– (732) 731-9563
Harvest Market- Sue, Dan & Erin- moneyroom10808@agne.com– (603) 569-8944
Kessler’s- George- george.kessler@kesslers.com– (605) 225-1692
Torres & Rodriguez Deli- iris.torres@rampartlife.com
Quillins Quality Inc- Mike- mike.quillin@quillinsfoods.com
Porter’s Corporate Office- Judd – judd@portersthriftway.com
Atkins Farms Mkt- Maryellen- maryellen@atkinsfarms.com– (413) 253-9528
Hello,
Below is the retailer who requested a sample request.
Grygla Coop Store LLC – Jannell Lawrence – Elgarbones@yahoo.com – 2186891001
Thank You Michele!
Thank You Michele!
Emailed to account manager:
Hi Michelle.
Is there a way to export the Natural Grocers directory? I do not see this option available.
If not, can you get this for us?
Hello,
I hope you’re doing well today. At this time the directory is not available for download and I am unable to share an excel version at this time.
Please let me know if you have any additional questions and have a great rest of your day.
Hi Michele!
So are we now members of NGAA?
Are members of NGAA privy to the email list?
Would it benefit us to join?
Thanks!
Mia
Hello,
We’ve added the product line to our natural grocers association but it is not a requirement to join at this time.
Thank you and have a great rest of your week.
Michelle,
Can you give us an udpate?
Things have ben painfully quiet.
Thanks,
Carm
Hello Carm,
Thank you for reaching out. I’d like to get a better idea of how your conversations have been going with the delivered leads. Please submit an updated report and after reviewing, we can discuss what is needed to move forward.
Thank you and I look forward to reviewing the report.
Hi Michelle.
I will provide the feedback file.
I phoned some merchants on the list and they have received some inquiries regarding how this works.
thanks!
Mia
Hello Mia,
Thank you for the update. I look forward to reviewing the report.
Hello,
Thank you for the updated report. I see you’re off to a good start and have contacted most of these leads but some have not yet been contacted or reached. We suggest between 3-5 attempts to connect as these retailers are typically in and out of their offices most of the day. We also suggest phone outreach as email follow up has proven to be underwhelming for sales.
I’ve added a few other retailers below who have clicked to learn more from our recent eblast. Please add these contacts to your outreach and keep me updated as you continue your follow up. We’re looking for the feedback from this initial group before moving forward with more outreach.
Fiddleheads Food Coop- Stephanie- grocery@fiddleheadsfood.coop– (860) 701-9123- 13 Broad St ALEXANDRIA MN
Loretto Foodland- donnie- donnie.miles@lorettosystem.org– (270) 865-2941- PO Box 97 Loretto KY
Net Cost Market- e.groysman@netcostmarket.com– (267) 672-2514- 11701 Bustleton Ave Philadelphia PA
Murphy’s Markets-John- hosthq@murphysmarkets.com– (609) 654-8422- 666 Stokes Rd Medford NJ
Sickles Market- Diane- sickelsmarket@sicklesmarket.com– (732) 731-9563- Little Silver NJ
The Merc Co-op- Valerie- marketingmanager@themerc.coop– (785) 843-8544 Lawrence KS
Hi Michelle,
Iwill forward you the newest updates, they have all been contacted. I sent the older of the two.
3-4 x is a lot of contact. where will you come in? There is a lot of time spent weeding out who carries supplements and grocery. Can you provide ? This seems reasonable for the cost.
Thank you!
Mia
Hello,
We suggest 3-5 attempts as this can be the case of our team as well. We’ve seen contact on the 5th attempt that ends in sales and remember, it is not something to take personally as most of these retailers are in and out of their offices most of the day.
I am unable to remove those contacts who may not carry supplements and I would suggest to continue to reach out to all of the contacts provided as they may have opportunities for you that we are unaware of.
Our team will step in and determine our path forward once we see the feedback you receive from the provided contacts.
Thank You!
Hello Mia,
Thank you for the updated report. Please continue to keep me updated and I look forward to seeing the feedback you recieve from your continued follow up.
Have a great weekend.
Hi Michelle,
Have there been any more leads?
Can we send to Vitamin Shoppe and other larger chains?
I know you are waiting from feedback, however, I spoke to several new Brick and Morter companies who have had great feedback, even more so from the larger chains.
Thanks!’Mia
Hi Michelle,
Have there been any more leads?
Can we send to Vitamin Shoppe and other larger chains?
I know you are waiting from feedback, however, I spoke to several new Brick and Morter companies who have had great feedback, even more so from the larger chains.
Thanks!’Mia
Michelle,
Can we get an update?
Are there any more leads?
Thanks,
Carm
Hello,
I hope you’re doing well today and thank you for reaching out. I see that there could be some continued follow up with the provided leads and I look forward to seeing what feedback that will provide. Please continue to keep me updated and once we see this continued follow up, we can discuss our next steps.
Thank you and I look forward to your reply.
Michelle,
We’re doing what we can.
We need your assistance, now.
C
Hello Carm,
We suggest 3-5 attempts to each of the provided contacts before we discuss our next steps. We know it can take these attempts before getting connected as this is true for our team as well. We also suggest phone outreach as email follow up has been underwhelming for sales.
Once we see these attempts made and the feedback you receive from this outreach, we’ll then discuss what we can do to move forward.
Hi Michelle!
So I have called 3-4 x and spoke to everyone as much as I could without being too aggressive.
I have also sent emails….I have posted the latest and happy to assist your team with new emails and updates on store managers…I am sure that will assist the other people who invested in Mr. Checkout and even save them time to record the info. as I have taken the time to do so.
We are excited to see your part as the calls are complete. We are looking to get infront of the larger chains as these leads are tiny independents!
Thanks for your help- let us know how it goes.
Thank you,
Mia
Hello Mia,
Thank you for this update. I see you have been able to speak with Nate with Cornuccopia and have a conference call scheduled with him as well. Please continue to keep me updated on how this conversation continues.
Additionally, I do not see the follow up conducted for the following contacts,
Fiddleheads Food Coop- Stephanie- grocery@fiddleheadsfood.coop– (860) 701-9123- 13 Broad st New London, CT
Quillins Quality Inc- Mike- mike.quillin@quillinsfoods.com
Porter’s Corporate Office- Judd – judd@portersthriftway.com
Please be sure to add the details of their outreach as well for our team to review.
Once we see these details, we can discuss our next steps of further outreach to the members of our association. Please note, our members are mostly small to mid size independently owned retailers and this is who we are looking to onboard before reaching out to our distributors.
Hello Michelle,
Thank you for yet the same reply.
We would like for you to step in. We are not seeking advice on proper conduct to present the Brand.
I have had 20 years in the Natural Market industry.
We should perhaps have a conversation.
I’ll shedule a meeting!
Thank you,
Mia
Hello Mia,
I see our call scheduled for next monday and look foward to speaking with you at that time.
Have a wonderful rest of you week and speak soon.
Hi Michelle,
Any update on the project? When calls will be made?
Thank you,
Mia
Hello Mia,
I hope you’re doing well today. I’ve checked on the status of my team’s outreach and they’ve advised me that you can expect the results of their calls to be completed and posted here for you by end of day tomorrow.
Thank you for reaching out and I hope you have a good rest of your day.
Thank you!
Hello,
I hope you’re doing well today. Our team are still conducting their calls however the contacts below have expressed early interest in the line and I’ve added their contact information and some additional notes from my team’s calls. Please feel free to follow up with them to introduce yourself and offer to answer any questions or send samples. All of the leads below have been sent the sell sheet we’ve provided.
Goodness Grocery- (770) 436-8880- goodnessgrocery@yahoo.com– 4500 West Village Pl SE # 1001 Smyrna GA- http://www.goodnessgrocery.com/?utm_source=GMB%20Listing&utm_medium=organic
John asked for an email to review the line further. He mentioned the email is a shared email and we suggest adding Attention to John to ensure he receives it.
Simply Wholesome- (323) 294-0916- info@simplywholesome.com– 316 E BROAD ST Greensboro GA- https://www.simplywholesome.com/
Asked to email the info@simplywholesome.com for Percell to review the line further.
Sunspot Natural Market- Kyrstie/ Michael Anderson – (765) 464-1555- sunspottechnical@gmail.com– 500 Sagamore Pkwy W # 4n West Lafayette IN – https://sunspotnatural.tflmag.com/about-sunspot-natural-market
Kyrstie expressed interest in the line and Michael received our email and is reviewing further.
Three Rivers Natural Grocery- Lydia- (260) 424-8812- wellness@3riversfood.coop– 1612 Sherman Blvd Fort Wayne IN- https://www.3riversfood.coop/
Janelle asked for an email to be sent with more information to the Wellness email. This department will conduct a further review.
Please continue to keep me updated on how the follow up progresses with these new contacts. We like to have a good understanding of how the conversations went. For example, if you send samples, I need the dates they were sent and arrived as well as the feedback you received after speaking with them. When you upload the information, please include the company name/contact, phone number and the dates that you reached out to them. Knowing this will be very helpful on our end.
Thank you and please also continue to monitor this page for additional interest and updates from our team.
Thank you for this information..I will do the follow ups.
Mia
Hi Michelle,
Hope all is well.
Here is the follow up – posted in upload.
What is next?
Any more leads from your Team?
Thank you,
Mia
Hello Mia,
Below is an additional retailer our team has contacted with our recent outreach. Please add them to your current follow up.
Village Market- Ruth- (423) 236-2301- vmpurchasing@southern.edu– 5002 university dr Collegedale TN- https://www.facebook.com/vmcollegedale/
Nick will be reviewing the line further. Emailed sell sheet as requested.
Hi Michelle!
Can you email me the last file I sent you?
Is there a way to access it off the dashboard?
thank you!
Mia
Hello,
You can access the report from this dashboard by clicking the link to the report shown closer to the top of this page. You can find these report directly above the add document button.
If you continue to have issues accessing these reports via the dashboard, I will email it to you.
Emailed to account manager:
Thanks Michelle…
We really would like to get in front of the large chains- you had mentioned that you do only Natural Grocers list.
In reviewing original notes and looking on line at what Mr Checkout says ….you are involved with all the big players.
We are interested in large chains.
Should we reach out to Paula?
This is quite illegitimate it seems.
how to get your products in front of vitamin shopp – Search (bing.com)
Hello Mia,
Our company provides many “How to” articles and although we do have connections with the larger chains, that is not how we operate within our program. If you review our agreement and the roadmap that Paula had sent during our onboarding process, it clearly outlines the details of the program.
We are looking for the first 15-25 retailers to be onboarded with your company before we’re able to move onto our distributors and wholesalers. In regards to the big box stores, We work with them in a unique way; they come to us periodically to see if we have product lines that (have been performing well within our network) we can help graduate to the big retailers. Therefore, you will have to contact the buyers directly and hopefully they can help you with their new product submission process.
Please let me know if you have any additional questions and have a wonderful weekend.
Hello Michele.
You received our payment – what have you provided?
What is that payment used for exactly?
Thanks you,
Mia
Hello Mia,
I hope you’re doing well today. We have a one time set up and onboarding fee to cover the cost for committing our team’s time and resources.
We have begun our program with introductions to our natural grocer retail association and as we are still very early on in our program, we are looking for the feedback from these introductions to continue forward.
I see you’ve received the recent leads from our team’s calls and look forward to seeing how your follow up and conversations progress with these contacts.
Hi Michelle,
The leads received were not outdated. Upon follow up with them- the contact on your list was not aware of our brand. Did your team speak with them?
Please advise.
Thank you,
Mia
Hello,
Yes, I’ve confirmed our team reached out by phone to these contacts and I’ve added the details of their calls with the lead information to assist you with your follow up.
I am unsure as to why they were not aware of the brand as we did speak with them and sent the sell sheet information to them. When you were able to speak with them, were you able to discuss the product and did they request samples?
Hi Michelle,
Thank you for the update.
I made each call and no one seemed to recognize our brand.
I am going to call each one again today and find out why.
I’ll let you know…
Thank you,
Mia
Hello Mia,
Thank you for the update and report. I see that you’ve been able to call but do not see which contacts you spoke with that have mentioned not remembering the brand. Please be sure to add this information to the report so that our team can follow up with those contacts as well.
I look forward to seeing how your follow up progresses with these contacts and what feedback you receive from these conversations.
Hi Michelle-
Who did your team talk with? are the names above the ones?
I would love to have details on the names of the folks who took interest.
This way there will be faster contact.
I also gave you an example via email.
How do you announce your self? Mr. Checkout or Natural Grocers?
Thanks,
Mia
Hello Mia,
I hope you’re doing well today and thank you for reaching out. I see from my notes attached to the delivered leads that we did speak with the contacts i’ve delivered except for Percel with Simply wholesale. After expressing interest in the line, we were asked by a team member to send more information to Percel for them to review further.
Simply Wholesome- Asked to email the info@simplywholesome.com for Percell to review the line further.
When we’re reaching out to these retailers, we are introducing the product through our Natural Grocer’s retail association as they will be unaware of Mr. Checkout. Mr. Checkout is the parent company for the association.
Please let me know if you have any further questions and have a wonderful rest of your day.
Hi Michele,
Ok so NG….Did you see my email that I cc’d you on?
Any new leads from your team?
Thanks!
Mia
Hello Mia,
I hope you’re having a good Monday so far. I have received the email you’ve sent to Lisa however do not see her message attached. I see from the contact information we’ve supplied that our contact with Village market is Ruth and we’ve been advised that Nick will review the line.
Village Market- Ruth- (423) 236-2301- vmpurchasing@southern.edu– 5002 university dr Collegedale TN- https://www.facebook.com/vmcollegedale/
Nick will be reviewing the line further. Emailed sell sheet as requested.
I’d be happy to discuss additional outreach once we see the follow up details and feedback you’ve received thus far with the recently delivered contacts. I can the details you have thus far with our team once you’re able to upload the report with this information.
Thank you for reaching out and I look forward to reviewing the report.
Just checking in to see how your outreach is going with the list of interested leads we sent. Can you please send me the details notes from your outreach? We require quarterly reporting at a minimum to keep our agreement active.
These conversations are crucial for our operation and allow us to get a better understanding of how the conversations are going.
The details required are dates of outreach, method of outreach (call,text,email) and details of the final outcome.
If you did send or plan to send samples, please be sure to include the dates the samples are sent and are delivered. Please also include the follow up details on how the retailers felt about the samples.
Having this information will help us determine who the best retailers are for your product and company.
Please let me know if you have any questions and I look forward to hearing from you.
We hope you’re doing well. Would you mind sending me the reports on the leads we sent over. As we discussed on our product education call, we require communication reporting every quarter at minimum. This helps us get a better understanding of how the conversations are going and if they are or are not a good fit for your product. Once we receive this information, we can then follow up on our end as to why it wasn’t a good fit and then regroup and find the retailers that may be a better market fit. This is also one of your roles and responsibilities listed your contract with us.
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please make sure to include if the retailer decided it was not the right fit so that we will be able to regroup and try to find the right retailers to make a better market fit.
Michelle,
How are you?
Do we have any more leads?
Hello Mia,
Thank you for reaching out. I hope you’re doing well as I see it’s been quite some time since we’ve heard from you. I’d be happy to discuss continuing our introductions however, I’d like to see how the follow up and conversations have been going with the contacts we’ve already provided.
Could you please upload a report showing how things have progressed since our last report?
Thank you and I look forward to reviewing these details with our team .
The last one you see was the last one.
We would love some new leads to continue.
Thanks Michelle!
Hello Mia,
Thank you for the clarification. I will ask our team to move forward with more introductions of the line and once this is completed, I will post the results here for you. Please note, with the recent hurricane and upcoming holiday season, you may notice a slight delay in delivery time. At this time I am unable to give you a tentative delivery date however I will reach back out to you as soon as I have an update on this matter. Please continue to check this page for these updates and the results from our team.
If you have any suggestions on what type of retailer you’d like us to target, we can apply that to these upcoming introductions. Please feel free to reply with these suggestions or any input you’d like to provide for our team.
In the meantime, I would encourage you to resume your outreach to the most recently provided contacts to ensure that no opportunities will be missed. Our team had taken the time to connect with the retailers and we’d hate to see interest dry up due to emails going to their spam folders. Please keep me updated as you reach out to these contacts, by phone, and let me know what feedback you receive.
Thank you again and I look forward to your reply.
Hello,
We hope you are having a good week. We’ve been able to reach out with a few retailers who’ve expressed early interest in learning more about your product.
Please feel free to reach out to them by sending an email to introduce yourself and answer any questions they may have.
Sunshine Health Foods- Katie- contact@sunshinehealthfoods.com -(907) 456-5433- 410 Trainor Gate Rd Fairbanks
After speaking with Katie, she’s expressed interest in the line and asked for an email to review more details. We’ve sent the sell sheet.
Fairhope Health Foods- fairhopehealthfoods@yahoo.com– Leah -(251) 928-0644- 280 Eastern Shore Shopping Ctr Fairhope
After speaking with Leah, she’s expressed interest in reviewing the line and asked for an email. We’ve emailed the sell sheet.
Herbal Healer Academy Inc- Misty- misty@herbalhealer.com -(870) 269-4177- 127 McCain Dr Mountain View
Asked to send more information to Misty for her to review further. We’ve emailed the sell sheet.
Alameda Natural Grocery- Cindy@eastbaynaturalgrocers.com– Cindy – (510) 865-1500- 1650 Park St # L Alameda CA -https://alamedanaturalgrocery.com/
After speaking with Cindy, she’s expressed interest in the line and asked for an email. We’ve emailed the sell sheet.
Country Sun Natural Foods- Kevin- kevin@countrysun.com -(650) 324-9190- 440 S California Ave Palo Alto CA- countrysun.com
Asked to send more information to Kevin and he will review the line after the upcoming holiday. We’ve emailed the sell sheet.
Please keep us updated on how your outreach is going. We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/. You can upload this reporting directly to the dashboard for review.
Thank you and have a great day.
We hope you’re doing well. Would you mind sending me the reports on the leads we sent over. As we discussed on our product education call, we require communication reporting every quarter at minimum. This helps us get a better understanding of how the conversations are going and if they are or are not a good fit for your product. Once we receive this information, we can then follow up on our end as to why it wasn’t a good fit and then regroup and find the retailers that may be a better market fit. This is also one of your roles and responsibilities listed your contract with us.
We try to make this as easy as possible with templates you can find here: https://mrcheckout.net/sales-report-templates/
Please make sure to include if the retailer decided it was not the right fit so that we will be able to regroup and try to find the right retailers to make a better market fit.
Just checking in to see how your outreach is going with the list of interested leads we sent. Can you please send me the details notes from your outreach? We require quarterly reporting at a minimum to keep our agreement active.
These conversations are crucial for our operation and allow us to get a better understanding of how the conversations are going.
The details required are dates of outreach, method of outreach (call,text,email) and details of the final outcome.
If you did send or plan to send samples, please be sure to include the dates the samples are sent and are delivered. Please also include the follow up details on how the retailers felt about the samples.
Having this information will help us determine who the best retailers are for your product and company.
Please let me know if you have any questions and I look forward to hearing from you.
